Monday 26 October 2015

Matt Siber - Floating Logos

Another body of work from the American Mid West, exploiting it's vast deep blue skies as the camera is pointed up at the recognisable logos from all over the country. Siber has digitally manipulated the images, removing the tall pole structures that support these large signs, an 'overlooked' form of advertising, like old church spires rising into the countryside airspace. There is also a very funny page on Siber's website that highlights enquiries he has received from all over the world who like their own floating sign for their companies.

http://siberart.com/projects/floating-logos/project-info/

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